HEI Strategy Consulting

CaptumEd can help you to build a comprehensive internationalization strategy from scratch or carry out detailed review of the existing strategy. The mandate can cover aligning the HEI’s internationalization strategy with it’s overall vision/mission , target setting, engagement plan and risk management.

Clients can leverage Captum’s expertise in creating a ‘country market strategy’ based on both demand and supply side dynamics of the sector.

We recognize each HEI to be unique and our strategy factors in the client institution’s distinct character and goals.

Based on global best practices, Captum assists universities to put in strategy,systems and processes to internationalize their campuses. Captum also assists them with a series of branding,digital, collaboration and channel strategies for enhancing their global footprint throgh overseas student acquisition and collaborations. The strategy consulting service is also offered for any of the individual module against the suite of services.

The essence of our strategy is to focus on how internalization strategy is conceived and delivered by institution. We also mitigate and manage risks while working on their market growth.

Our strategy engagement starts with a complete review of the existing internationalization policy of the client. We study the alignment of the internationalization strategy with the overall institutional vision. Internal competences and faculty commitments are analyzed in depth. We codify the strategic priority goals and the International Development Plan .The Detailed communication Programme is devised to position internationalization prominently in the institutional goals and onboard the faculty to own this agenda. Target setting framework is accordingly carried out. Finally the detailed action plan is implemented.

We primarily strategize to get the best out of your agents. We select and motivate new agents in a fragmented market to tangibly enhance quantity, quality, timeliness, and cost optimization of target student recruitment. We act as your recruitment team and render a critical extra support to agent’s initiatives.

Captum, provides other internationalization services to Higher Education Institutions (HEIs) such facilitating student exchange, research collaborations, internships, twinning courses, and online learning etc. We also provide these services in other South Asian markets as mandated.

CaptumEd, accordingly, offers strategy consulting and implementation services in the following areas: